New York Laws
Article 24 - Trademarks
360-L - Injury to Business Reputation; Dilution.

§ 360-l. Injury to business reputation; dilution. Likelihood of injury
to business reputation or of dilution of the distinctive quality of a
mark or trade name shall be a ground for injunctive relief in cases of
infringement of a mark registered or not registered or in cases of
unfair competition, notwithstanding the absence of competition between
the parties or the absence of confusion as to the source of goods or
services.

Structure New York Laws