1. A treatment provider, a facility or an operator of a program for alcohol or other substance use disorder, or a person who provides any form of advertising or marketing services on behalf of such a provider, facility or operator, shall not:
(a) Make a false or misleading statement or provide false or misleading information about the products, goods, services or geographical locations of the treatment provider, facility or program for alcohol or other substance use disorder in the marketing, advertising materials or media or on the Internet website of the treatment provider, facility or operator of the program for alcohol or other substance use disorder;
(b) Post or otherwise allow on the Internet website of the treatment provider, facility or program for alcohol or other substance use disorder false information or electronic links, coding or activation that provides false information or that surreptitiously directs the reader to another Internet website;
(c) Solicit, receive or attempt to solicit or receive a commission, benefit, bonus, rebate, kickback or bribe, directly or indirectly, in cash or in kind, or engage in or attempt to engage in a split-fee arrangement in return for a referral or an acceptance or acknowledgment of treatment from the treatment provider, facility or operator of the program for alcohol or other substance use disorder; or
(d) Enter into a contract with a person who provides marketing services who agrees to generate referrals or leads for the placement of patients with the treatment provider, facility or operator of the program for alcohol or other substance use disorder through a call center or web-based presence, unless the treatment provider, facility or operator of the program provides to the prospective patient:
(1) A clear disclosure to inform the prospective patient that the person providing the marketing services represents a specific treatment provider, facility or operator of a program for alcohol or other substance use disorder which pays a fee to the person providing the marketing services and the identity of the treatment provider, facility or operator of a program represented by the person; and
(2) Instructions on the manner in which any list of treatment providers, facilities or programs for alcohol or other substance use disorders provided by the Division on its Internet website may be accessed.
2. The provisions of paragraph (d) of subsection 1 do not apply to a state agency, a contractor thereof or an entity that otherwise receives financial support from the State which refers a person to a treatment provider, facility or program for alcohol or other substance use disorders that is operated or financially supported by the State.
3. Any violation of the provisions of this section is a misdemeanor.
(Added to NRS by 2019, 1679)
Structure Nevada Revised Statutes
Chapter 458 - Alcohol and Other Substance Use Disorders
NRS 458.031 - Administration of chapter.
NRS 458.035 - Power of Division to contract.
NRS 458.055 - Confidential information.
NRS 458.080 - Financial assistance for treatment provider.
NRS 458.097 - Use and allocation of certain money for increase of services.
NRS 458.098 - Tax on Liquor Program Account.
NRS 458.100 - State Grant and Gift Account for Alcohol or Other Substance Use Disorders.
NRS 458.103 - Division authorized to accept public money.
NRS 458.104 - Temporary advance from State General Fund.
NRS 458.105 - Fees for sale of miscellaneous printed material.
NRS 458.110 - Additional powers of Division.
NRS 458.115 - Legislative appropriations; claims.
NRS 458.125 - Requests for proposals; advancement of initial costs; staffing of Division.
NRS 458.131 - Biennial report of Division.
NRS 458.175 - Powers and duties of peace officers.
NRS 458.250 - Legislative declaration of purpose.
NRS 458.260 - Intoxication not public offense; exceptions.
NRS 458.270 - Procedure for placing person in civil protective custody.
NRS 458.280 - Records of treatment facility and treatment provider confidential; exceptions.
NRS 458.290 - "Person with a substance use disorder" defined.
NRS 458.300 - Eligibility for assignment to program of treatment.
NRS 458.310 - Hearing to determine whether defendant should receive treatment.
NRS 458.340 - Civil commitment not criminal conviction.
NRS 458.450 - "Working Group" defined.