14998.12. (a) (1) The commission shall develop and oversee the implementation of a Cooperative Motion Picture Marketing Plan. The plan shall increase the marketing efforts of the commission, and offer state resources to local film commissions and local government liaisons to the film industry for the purpose of marketing their locales to the motion picture industry.
(2) In addition to paragraph (1), the resources offered under the plan for marketing shall be used to recruit local government participation in, and development of, local film commissions.
(3) For purposes of this section, resources offered to local film commissions and local government liaisons to the media production industry shall include all of the following:
(A) Grants for partial or full funding of the cost to develop or participate in workshops, trade shows, seminars, or meetings that assist local governments to promote and market the use of their locales by the motion picture industry. Eligible meetings shall also include those called or approved by the director of the commission to further the purposes of the Cooperative Motion Picture Marketing Plan.
(B) The services of a professional photographer, including material and expenses, to take still photographs of media production locations for inclusion in the location resource library established pursuant to subdivision (c) of Section 14998.9.
(C) Appropriate promotional and informational materials for the purpose of mailing or distributing to the media production industry. The materials shall include, but not be limited to, brochures, print and online ads, and direct marketing materials which state the benefits and advantages of producing media productions within the state or the locales participating in the Cooperative Motion Picture Marketing Plan.
(b) Any resource requested under the provisions of the Cooperative Motion Picture Marketing Plan not specified in this section shall be subject to the approval of the board.
(c) The commission shall expand and upgrade the location resource library through the use of a librarian, a computerized catalog system, and a professional photographer.
(d) As a condition of eligibility for the use of resources pursuant to this section, a local government shall demonstrate substantial compliance with the model process for granting film permits described in Section 14999.20.
(e) The commission shall adopt additional guidelines as needed for the implementation of the plan.
(f) The purpose of the Cooperative Motion Picture Marketing Plan is in no way to discourage, limit, or impede the participation of local governments in the Film Liaisons in California, Statewide, commonly referred to as F.L.I.C.S.
(Amended by Stats. 2018, Ch. 302, Sec. 13. (AB 3256) Effective January 1, 2019.)