(a) Except as provided in § 4-75-1110, a person who commercially uses the name, voice, signature, photograph, or likeness of an individual is liable to the holder of the property right provided by this subchapter for damages and disgorgement of profits, funds, goods, or services if the commercial use was not authorized under § 4-75-1104(c).
(b) If a minor is the holder of the property right, the parent or legal guardian may consent on the minor's behalf.
Structure Arkansas Code
Title 4 - Business and Commercial Law
Subtitle 6 - Business Practices
Subchapter 11 - Frank Broyles Publicity Rights Protection Act of 2016
§ 4-75-1102. Findings and legislative intent
§ 4-75-1105. Exercise of rights after death
§ 4-75-1107. Exclusive rights — Expiration
§ 4-75-1108. Unauthorized commercial use
§ 4-75-1109. Civil actions — Damages
§ 4-75-1110. Exempt use — Commercial use